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常见的联盟营销方法 IMPACT合作一般方式

Here are the most common types of affiliate partnerships:

  • Content partner: The partner creates content, such as blog posts or product guides, to tell consumers about a brand’s products or services.
  • Coupons and deals: The partner promotes a brand by offering discount codes or highlighting promotional deals.
  • Affiliate tools: Tools that act as sub-affiliate networks and give sub-affiliate partners ways to easily monetize their content (e.g., VigLink, Skimlinks, etc.).
  • Mobile app affiliate: The partner uses their app to drive traffic to a brand’s website/app.
  • Email marketer: The partner engages with its email audience to promote a brand.
  • Social media influencers and communities: These partners use social media platforms such as Instagram, Facebook, and YouTube to tell their audience about a brand.
  • Directories: These partners have data-feed-driven websites and usually surface product or price comparisons. 
  • Loyalty, rewards, and cashback: These partners give consumers a cut of their affiliate commissions in the form of cashback or loyalty rewards.
  • Paid search affiliate: The partner bids on paid search terms to drive traffic to a brand’s website.
  • Pay-per-call partners: These partners prompt consumers to call a brand. The brand tracks the calls and accordingly awards the partners credit.
  • Toolbars: Toolbar partners have browser extensions that allow consumers to apply promo codes or automatically check for cashback. 
  • Vloggers: Video bloggers promote a brand in their video blogs. Examples include product unboxings or product video reviews.
  • B2B: Brands may partner with other brands to form strategic brand-to-brand
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